1-Study Program:

Students enrolled in the Associate Degree in Institute of Media and Journalism Technology (IMJT) must successfully complete the following (79 credit hours) during four regular semesters.

2-Courses:

In the following table, the names of the courses, their credit hours, the type of prerequisites, the nature of those prerequisites, and their previous requirements are listed:

3-Courses Descriptions:

1. English Language 1 (Expression and Writing Skills): This course is designed to prepare students for writing in the English language, with a focus on reading and writing as integrated skills. Students will study and practice reading comprehension, the writing process, and critical thinking. They will develop the necessary skills to write clear and correct sentences while crafting a variety of well-structured, advanced paragraphs and/or short essays. Students will be responsible for writing several practical paragraphs or essays. The course may include competency tests in sections or portfolio assessment.
2. Islamic Culture: The course aims to introduce students to the sources of Islamic legislation, the characteristics of Islamic legislation, Islamic systems, family system, judicial system, governance system, economic system, and the characteristics of Islamic economic legislation. It also covers the nature and goals of Islamic education, the religious activities, general educational principles in Islamic education, principles of teaching Islamic education, rules of Tajweed (Quranic recitation), and the steps to teach various branches of Islamic education.
3. Humanities: The course aims to familiarize students with the concept of civilization, its significance, ancient civilizations, Islamic civilization, and modern European civilization. It explores the factors that led to the rise of these civilizations and the achievements they made in various fields including politics, economics, society, and scientific advancement. The course also studies the people of these civilizations and their patterns of human behavior within each civilization.
4. Arabic Language: This course aims to introduce students to the Arabic language, its components, and its various elements. It covers verbs and their types, subjects, direct and indirect objects, interrogative pronouns, vocative particles, conditional particles (both indicative and subjunctive), oaths, and more. The course also delves into the subject of grammatical number and its notation, along with common linguistic errors.
5. Computer Skills: This course aims to discuss fundamental information related to using computers in education and harnessing the educational capabilities of computers. It covers working with basic software programs in the MS Office suite, as well as handling digital images and editing them using computer applications. Students will develop practical computer skills for educational and professional use.
6. General Statistics: This course aims to acquaint students with the principles of selecting and distinguishing between sampling methods and determining sample sizes. It also covers constructing and interpreting frequency tables and statistical charts. The course explains and calculates descriptive statistics, including measures of central tendency, frequency distributions, measures of dispersion, and understanding the characteristics of probability distributions, with a focus on the application of normal and binomial distributions. It also includes obtaining correlation coefficients, interpreting them, and introducing simple linear regression modeling.
7. Principles of Photography: This course aims to provide students with the skills and knowledge necessary to understand the history of photography and become familiar with types of cameras, types of lenses, and their components. It enables students to work with news images, publish them, and make effective use of them. Students will learn how to take photographs, camera sections, and their types. The course covers the following topics: the history and origin of photography, the importance of images in media and journalism, photojournalism, the functions of journalistic images, images suitable for journalistic publication, types of images, sources of images, photographic equipment, digital photography, and how to capture good photos.
8. Photography 2: This course aims to equip students with the skills and knowledge to develop their still photography skills into videography, including advanced video production. Students will be able to transition from creating photo blogs to producing comprehensive videos. They will have the ability to produce complete short television reports, utilize lighting for television production, create lighting sources, adapt to available lighting conditions, and analyze and appreciate the artistic aspects of photography. Additionally, students will learn how to utilize and invest in images for various purposes (news, aesthetics, humanitarian).
9. English Language 2 (Conversation Skills): This course includes conversations, discussions, and presentations on a wide range of concrete, abstract, and specialized topics. It is designed to enhance speaking and listening skills for non-native English speakers, with a focus on pronunciation, intonation, rhythm, and American English language patterns. The emphasis is on oral communication, auditory comprehension, and vocabulary development. Students build their skills through intensive teaching and practice.
10. Self-Management and Psychology: This course covers the key principles of psychology. It presents the history of psychology, human development, personality, abnormal behavior, social psychology, emotions and feelings, research methods, experimental psychology, psychological philosophy, learning and memory, altered states of consciousness, sleep and dreams, and industrial and organizational psychology.
11. Turkish Language for Non-Specialists: This course aims to introduce students to the Turkish language, starting with how to read and pronounce Turkish letters and the grammatical and spelling rules related to this language. It then progresses to listening to simplified Turkish texts, comprehending them, and developing reading, understanding, and comprehension skills for simple texts related to daily life. The course ultimately focuses on conversational skills in Turkish and encourages dialogues among students to provide them with a comprehensive understanding of the language and set them on the right path to master it.
12. Communication Skills: This course aims to introduce students to the concept of communication, its types, and levels, as well as the concept of self-awareness. Throughout this course, students study the foundations, principles, and theories of communication and the factors that influence effective communication. It covers how to develop communication skills in various forms, emphasizing individual interaction within a group and individual interaction within the environment. Key vocabulary includes an introduction to communication history and theories, verbal communication, non-verbal and body language communication, effective communication, public speaking, listening, personality styles, self-presentation, interview skills, presentation skills, preparing for community dialogue, and specific communication skills like examinations, medical consultations, hospitals, and official circles.
13. Media Legislation and Ethics:  It introduces students to Media legislation and ethics in journalism, Media law and its relation to other laws (constitution), Journalism ethics (characteristics, types, and national and international examples),  Debates on media legislation (regulation and non-regulation, self-regulation and accountability), Media legislation in different media (in the Arab world), Media legislation in the field of print journalism (in the Arab world), Media legislation in radio and television broadcasting (globally and in the Arab world), Media legislation in the field of electronic media.
14. Rumors and Public Opinion: In this course, students’ study what rumors are, their characteristics, means, and objectives. They explore how rumors have the incredible ability to spread and circulate among people, and what secrets lie behind their power to cause destruction, havoc, and defeat of opponents. The course covers the relationship between rumors and society and delves into the different topics.

15. Social Media and Its Ethics: This course aims to introduce students to the concept of communication law and how to apply ethical policies on social networks, as well as participate in ethical conversations. It covers various legislations and how political systems have dealt with media through the enactment of laws that may limit freedom of journalistic work. The course also explores issues related to privacy, freedom of expression, and copyright in light of the rapid and widespread developments in the field of communication.

1. Public Health: This course provides a fundamental introduction to the concepts and practices of public health. It covers the philosophy, objectives, history, organization, functions, tools, activities, and outcomes of public health practice at both the national and local levels. The course aims to stimulate interaction among students regarding important issues and challenges facing public health at the national and global levels.
2. Journalists’ Safety and Professional Security: This course covers various aspects related to the safety and security of journalists in their profession. Such as: Concept and Applications of Professional Safety, Personal Safety and Mission Safety Planning, Dealing with Security Barriers, Kidnapping: Coverage of Protests and Civil Disturbances, Risks of Firearms: Choosing Accommodation: Strategies for selecting safe accommodation options such as hotels in the coverage area, Gender-specific Journalist Safety, and  Digital Security

18. Media Communication Theories: encompass a wide range of significant theories related to media practice, as follows: (Theories of Freedom, Theories of Responsibility, Theory Construction and its Impact, Theories of Media Influence, Causes of Theories Shortcomings, Evidence of Theories Shortcomings, and the Future of Theories).
19. Community Journalism: The course focuses on the relationship between journalism and society, emphasizing on how journalism can influence and shape public opinion, and how it serves and reforms society, Journalism and Public Opinion, functions of Journalism in Society, newspapers and news reporting, specialized Journalism, Regional Journalism. It discussed the Journalism in Capitalist Societies. In Socialist Societies, in Journalism in Arab Societies.in addition to Journalism between Legislation, Codes of Ethics, and Norms.

20. Design 1 (Image Editing): The course aims to equip students with the skills and knowledge necessary to work with Photoshop, design posters and advertisements, edit images, learn how to coordinate colors, enhance and manipulate images, design web interfaces, and create and format shadows. It also provides students information about Workspace and Tools, Color Spaces and Relationships,  Lighting and Shadows, Image Editing,  Blending Tools and Visual Media Editing.

21. Design 2 (Video Editing): This course aims to introduce students to advanced techniques within Adobe Premiere, refine their current illustration skills, empower them to add their own designs, familiarize them with different design styles, and guide them through completing digital drawings step by step. The course covers shading, color models, image transparency, Workspaces and Sequences, Formats and Storytelling

Export and Visual Product Types, Media Types and Export Compatibility, Video Editing and After Effects.

22. Documentation and Digital Security: This course provides students with knowledge of documenting source code, which includes explanatory texts that describe how the software works or how to use it. The course covers several topics, including documenting requirements such as defining properties and system standards, documenting the structure such as describing relationships in the environment and construction principles, documenting source code and algorithms, documenting application programming interfaces (APIs), and creating manuals for software users. It also covers documenting how to market the software product and analyzing market requirements.

23. Radio and Television Advertising: This course aims to connect various design courses with practical skills and their application for marketing and promotion in the field of contemporary, purposeful, and distinctive advertising, with a focus on The Artistic Aspects of Radio and Television Advertising, The Principles Underlying Advertising Messages, Artistic Templates for Television Advertising, Radio and Television as Advertising Media, The Psychological and Psychological Foundations of Advertising on Radio and Television.

Unit 6: Stages of the Impact of Advertising Messages on Radio and Television.

24. Editing 1 (Principles of Journalism Writing): This course aims to provide students with a study of the history and techniques of video and multimedia editing. Students will analyze principles of editing through the examination of examples from classic and contemporary films and videos. They will learn how to structure and enhance stories and engage the audience using the latest non-linear software tools. Students will engage in advanced exercises to master the editing process
25. Editing 2 (Principles of News Editing): This course aims to introduce students to various aspects of journalism, including concepts, sources, composition, structure, and the interrelationships between these aspects. It will familiarize students with news writing, articles, and reporting techniques, as well as the different journalistic arts and their mutual relationships. The course description is as follows.
26. Editing 3 (Interviews, Reports, Articles): This course aims to introduce students to the concept of electronic editing, its forms, characteristics, and the differences between various types of electronic editing. It covers the basics and craftsmanship of preparing electronic journalism materials, different forms of electronic news arts, methods of editing materials in electronic journalism, the advantages of electronic editing, the qualities of individuals working in electronic journalism, and techniques for evaluating electronic editing.

27. Editing 4 (Investigative Journalism, Comprehensive Coverage): In this course, students will study investigative reports, their history, types, sources, and different news reporting styles. They will also engage in practical exercises involving information gathering, news writing, and editing. It investigates on hypotheses in Investigative Journalism, Formulation and Edition, Financing Investigative Work and Electronic Investigative Journalism
28. International and Arab Media: In this course, you will collaborate with international partners to create an innovative media project with global reach. You will expand your expertise in global communications, storytelling, production and presentation innovations, cross-cultural awareness, and international journalism trends. The course will cover prominent international journalism, focusing first on American and European media and then on well-known media in East Asia. Comprehensive knowledge of international media narrows the gap between East and West, contributes to building relationships between media outlets worldwide, and highlights the experiences of leading journalists in the political and social fieldsArab Media, International Journalism.
29. Analysis of Arab and International Political Discourse: This course aims to introduce students to discourse analysis in the social sciences, which emphasizes the nature of organized politics and the importance of challenging interpretive and constructive domination in political processes. It defines the political “facts.” The course begins with an introduction to interpretive social sciences and broader research traditions where discourse analysis can be situated. It continues to discuss the nature of discourse and its social and political functions. The following sessions are dedicated to key topics in the analysis of political discourse before moving on to the actual analytical process.
30. Public Opinion and Advertising: This course covers various aspects of public opinion in different countries and addresses topics such as knowledge and political attitudes of citizens, the role of elites and groups in shaping public opinion, and the extent to which elites respond to public opinion. It also provides a comprehensive study of various advertising techniques used in public relations efforts between business institutions, government, and non-profit organizations.
31. Media Institutions Management: In this course, students will study the concept of scientific management, its foundations, and the necessary skills for its practice. The main functions of management, including planning, organizing, directing, and controlling, will be explored. The course will delve into the roles of managers and how they apply to technical and administrative journalism. Decision-making processes in media institutions will be examined, along with scientific methods for addressing their issues. Topics will also include resources, expenses, successful scientific management of printing, distribution, advertising, and information centers within journalism institutions.
32. Specialized Journalism 1: In this course, students will learn about the definition and origins of journalism worldwide and in the Arab region. They will explore how journalism has evolved through the use of modern technological advancements. The concept of specialized journalism will be introduced, emphasizing its importance and various types, including sports journalism, women’s journalism, children’s journalism, economic journalism, military journalism, and labor journalism. The course will discuss the reasons for the spread of specialized journalism globally, driven by the cognitive and social needs it fulfills.
33. Graduation Project: This course focuses on training students in conducting scientific research using the correct methodology and techniques for preparing scientific research. It aims to guide students through the execution of a field project, utilizing the theoretical knowledge acquired in their coursework or gained during the research process. Dealing with Samples and Research Writing and Source Documentation.
34. Design 3 (Image Design): This course aims to introduce students to vector-based graphic design software and empower them to use creative tools within this program. It also involves preparing materials for video clips and polished videos. The course includes various applications that enable students to create professional designs in areas such as logos, visual identity, banners, and advertising.
35. Design 4 (Video Design): The objective of this course is to equip students with the ability to edit images and explore new creative options for enhancing and processing images. It focuses on working with Adobe After Effects, leveraging the selected software programs from the previous three courses in design (Photoshop, Premiere, Illustrator) to create animated graphics or cinematic and professional effects within the final visual product. The course covers topics such as program interface, workspaces, tools, software interconnections within the same family, export options, workflows, and achievements.

36. Public Relations: This course covers various topics that explain the concept of public relations and related concepts, the key objectives and functions of public relations, and the components of successful public relations management in business organizations. It also emphasizes the significant role that public relation plays in shaping and managing public opinion. The course delves into public relations research and modern trends in public relations management, focusing on creating a positive mental image and reputation for business organizations. Additionally, it explores how to manage relationships with customers, which is a crucial aspect of public relations management. The course also covers fundamental management skills, time management, meeting management, conference management, exhibition management, personal communication skills, and media handling skills.

37. Electronic Media: Media is one of the fields of study most profoundly affected by technological advancements and their utilization. This course is specifically designed to introduce students to the international information network, the Internet, as a significant source of information. It aims to assist students in developing practical skills for using the Internet in their media activities, including the preparation and electronic publication of media content.

38. Producing and Managing Blog Content: This course aims to teach students how to create compelling content that attracts readers and helps achieve the goals of a website. It begins by explaining how to evaluate the current audience of their blog, and address any infrastructure issues that may hinder search engine visibility.

Students will learn how to expand their blog’s audience by focusing on fundamentals such as developing an editorial calendar to maintain a steady flow of content, integrating social media, and participating in key locations to attract readers to the blog. Furthermore, the course explores how to enhance the blog through the use of surveys, contests, original interviews, media, and digital links.

39. Digital Content Management: In this course, students will study Content Management Systems (CMS) and methods for managing them or a section within them. They will explore the use of web-based content management systems such as Drupal, WordPress, Joomla, and others. Additionally, the course covers the fundamentals of planning and formatting content calendars using CMS, publishing a mix of digital content, implementing best SEO practices, and integrating with social media and online marketing efforts.

Content management systems (CMS) are typically used to build and manage websites. They provide a user-friendly interface that allows regular users to manage the website and its content. Tools and programming languages like PHP and ASP.NET are used to develop the system, while design is accomplished using tools and languages like HTML and CSS to prepare the website’s interface and external appearance.

40. Web Page Design: This course covers the concepts and strategies related to web page design, both theoretically and practically. It explores the languages and software used for designing websites, along with methods for evaluating and presenting information on the internet.
41. Radio and Television Drama: This course aims to provide an understanding of the nature of drama, its various types, and characteristics. It explains the specifications that a writer (author) should possess and the elements of dramatic work that should be taken into consideration when writing a screenplay, after understanding the basic concepts of scriptwriting. It also covers the stages to be followed after writing the screenplay.
42. Mobile Journalism: This course aims to introduce students to the fundamental concepts of mobile cloud computing, Mobile computing technology used in modern smartphones, Cloud computing technologies used in data centers, Programming smartphones using data center services, Identifying key technologies supporting mobile computing, Current challenges and key research areas in mobile cloud computing.

Understanding the role of mobile cloud computing in everyday life,

43. News Programs in Radio and Television: This course aims to provide a clear understanding of media language, communication, and journalistic news. It explains news programs and their elements, focusing on television and radio news bulletins. The course provides a clear idea of various types of news programs, such as news briefs, news analysis, radio commentary, and news reports. It also covers the concepts of reporting, radio, and television investigations, followed by interviews and talk shows.

44. Radio and Television Program Production: This course aims to build upon previous courses in editing, focusing on the rules and technical procedures required for producing comprehensive journalistic content. During this course, students will learn to create integrated news media content.

45. Electronic Drawing and Caricature: This is one of the most modern courses in the field of media, focusing intensively on visual communication. It involves practical procedures for understanding the collection of visual messages found in drawings and linear visual content in media, such as info graphics, cartoons, and caricatures, Children’s Programs: Concept and History, Types and Schools of Cartoons, The Role of Technology in Creating New Content for Animation and The Arab Landscape of Animation.

46. Radio and Television Directing: The course aims to introduce the principles and practices of radio and television directing, its origins, history, the fundamentals of radio and television, and the basic equipment used in broadcasting. It covers the principles of broadcasting, the factors involved in the directing process, and familiarizes students with various techniques and tools used.

47. Writing for Radio and Television: This course prepares students for work or entry into post-secondary programs in the field of audio and video technology. It covers various topics, including terminology, safety, basic equipment, scriptwriting, production teams, production and programming, lighting, recording and editing, studio production, and professional ethics. Additionally, it delves into different presentation techniques and scripts suitable for target audiences, visual aids, and the production of audio-visual materials that professionally address various subjects such as sports, crises, politics, and social issues.

48. Mobile Cinema: This course is highly contemporary, keeping up with the requirements of the digital age and technological advancements. It emphasizes the need for media professionals to transition from working as part of a team to functioning as an integrated individual. Nowadays, a media professional can be the reporter, witness, photographer, editor, and producer of visual media content. Therefore, there’s a need to explore production spaces and media environments that keep up with the times.
49. Radio Presentation and Television Hosting: This course aims to prepare students for careers in radio and television broadcasting by providing practical training to enhance their radio and television presentation skills. It covers various aspects of reading news bulletins and delivering different radio and television content. Additionally, it focuses on how to host television programs.
50. Principles of Marketing: In this course, you will be introduced to various aspects of marketing, including:

Marketing Strategy, Promotion, Market Planning, Distribution, Industrial Marketing, Retail and Wholesale Marketing, Targeted Marketing, International Marketing, Market Segmentation.  Service Marketing and Pricing

51. Specialized Journalism 2: In this course, students will learn about the definition and origins of journalism worldwide and in the Arab region. They will explore how journalism has evolved by utilizing modern technological advancements. Additionally, students will become familiar with the concept of specialized journalism, its significance, and its various types, such as sports journalism, women’s journalism, children’s journalism, economic journalism, military journalism, and labor journalism. The course will also examine the reasons behind the spread of specialized journalism worldwide, which has emerged to meet cognitive and social needs.